The Cause

Meet Our Co-Founders

Bryan Harkins

Bryan Harkins

Co-founder

Bryan is the Chief Revenue Officer at Trumid, where he is responsible for driving revenue growth, including go-to-market strategies and client adoption of new and existing products. Bryan joined Trumid in 2021 with significant electronic trading and executive management experience, spanning across asset classes and products. Most recently, he held roles of EVP & Head of Markets Division and President of BIDS Trading at Cboe. Bryan earned his B.A. from the University of Notre Dame, and an M.B.A from NYU’s Stern School of Business. 

Melissa Moo Harkins

Melissa Moo Harkins

Co-founder

Melissa is a Sales Director at Blockdaemon, an independent blockchain node and staking infrastructure company used by exchanges, custodians, crypto platforms, financial institutions and developers to connect commercial stakeholders to blockchains. Melissa spent nearly 10 years in electronic trading and technology before starting her own women’s cycling and triathlon apparel company that combines her love of endurance sports and design.  She attended UC Davis and Parsons School of Design.

The Rides FAR experience began in New York in 2015. It was Bryan and Melissa’s vision to bring their friends and colleagues in the Wall Street and autism communities together for a unique networking opportunity and a fun fitness challenge, and to provide resources to a cause they feel strongly about. As the ride has grown, so has its reach. With the launch of Bay Street Rides FAR in Toronto, the ride expands into Canada.

Bryan and Melissa are proud to partner with the Autism Science Foundation to help support its important work in autism research and awareness. They would like to thank the Bay Street community for its enormous support and generosity toward Bay Street Rides FAR.